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Major Trends in the World of Mobile Fiction

Shorties Studios, a new international studio dedicated to the duanju format

  • Writer: Sanjorge Guillaume
    Sanjorge Guillaume
  • Dec 15
  • 1 min read

Shorties Studios is a new international studio born from the partnership of three professionals from premium fiction and television. Their common ground is having held management positions in major audiovisual companies before deciding to work together on a project focused exclusively on short, vertically formatted series.


The project brings together Kelly Luegenbiehl, former head of Netflix original series for Europe, the Middle East, and Africa; Onur Güvenatam, founder of the Turkish studio OGM Pictures, renowned for the international export of its fiction; and Jon Koa, former head of CBS in the United States. All three have worked in environments where the logic of formats, audiences, and international distribution is central.


Their collaboration is based on a shared analysis of market trends. They believe that short-form vertical fiction can no longer be considered a simple adaptation of the long-form format, but rather an autonomous narrative field requiring specific development and production methods. Their goal is to combine expertise in global streaming, international fiction, and American television within a single studio.


Based in Los Angeles, London, and Istanbul, Shorties Studios positions itself as a player capable of engaging with streaming platforms, social networks, and brands, while maintaining a structured and international production approach. The studio's launch illustrates how professionals from traditional audiovisual media are now investing in microdrama as a strategic sector in its own right.


Sources

Deadline , November 25, 2025

C21Media , November 26, 2025

Señal News , November 27, 2025

EpisodeMag , November 26, 2025

 
 
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