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DUANJU NEWS
Major Trends in the World of Mobile Fiction


Camille Moretti from 20 Minutes: a worried take on Duanju
The article published by 20 Minutes and signed by Camille Moretti is part of a now well-established "Duanjuphobic" trend: following the president of the CNC (National Center for Cinema and the Moving Image), some French media outlets, such as France Inter and Le Figaro , are approaching the phenomenon of vertical mini-series through the lens of mistrust, even suspicion. The format is becoming an object of concern rather than a subject for analysis. Nothing new, then: the s
Nov 16


Duanjuphobia : France Inter journalists want to "resist" the Duanju
On October 14, 2025, at the end of the 7 p.m. news on France Inter, the major French public radio station, the journalists humorously concluded: "We will resist, we will fight with our little arms." A seemingly innocuous phrase, but revealing a certain French reflex in the face of cultural revolutions. We laugh to keep at a distance what is disturbing: a new, fast, popular, and strangely effective format. This ironic tone is not just a radio joke. It is part of a broader cont
Oct 18


An Article by Salomé Hembert in Le Figaro about Duanju
When a major mainstream outlet turns its attention to the duanju phenomenon, it’s often to treat it as a curiosity. But the Figaro article of October 12, 2025, signed by Salomé Hembert, deserves a closer look as much for what it reveals as for what it leaves out. In 2024, actor Thierry Lhermitte joked that a scathing piece in Le Monde or Libération usually meant box-office success was near. Reading Le Figaro ’s article, it’s hard not to think of that old rule. The text che
Oct 17


Duanjuphobia: when Gaëtan Bruel, president of the CNC, confuses the format and its use
In his opening address at the 2025 La Rochelle Fiction Festival in France, Gaëtan Bruel, president of the National Center for Cinema and the Moving Image (CNC), chose to discuss the phenomenon of micro-dramas, better known in China as Duanju. Rather than seeing it as the emergence of a new audiovisual language, he described it as "the perfect counter-example" of what France should be championing. This reticence reflects a profound confusion between a format and the commercial
Sep 20
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